How do you balance what consumers want (flavour, convenience), food quality concerns (freshness, safety) and the worry that just maybe your product is helping ruin the planet?
LINK: Ketchup Packets to Get Makeover in Kraft Heinz Recycling Push (by Emily Chasan for Bloomberg)
The ketchup packet’s days could be numbered as Kraft Heinz Co. plans to overhaul its global packaging designs to find greener alternatives.
The Chicago-based food giant said Tuesday it will make 100 percent of its packaging globally recyclable, reusable or compostable by 2025. Over the next seven years, the company will partner with experts, organizations and industry coalitions to develop alternative recycled materials in its packaging….
What do you think?